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The Hive

The Hive is a digital platform designed to empower educators and professionals by providing a streamlined space to share and access industry-specific resources. Built as a capstone project during my final year, the goal was to redefine professional learning through intuitive design, efficient search functionality, and seamless transactions—all while working within real-world constraints.

THE CHALLENGE

  • Independent professionals lacked a centralized platform for high-quality, peer-generated resources.

  • Existing tools were disorganized, lacked visual clarity, and offered limited filtering capabilities.

  • The client requested a marketplace focused on education, with the potential to scale to other industries.

The solution

  • Developed a searchable marketplace where users can browse and purchase digital resources (e.g., lesson plans).

  • Prioritized clean UI and logical content categorization to reduce friction and improve engagement.

  • Integrated dropdown filtering by industry (with a focus on Education) to support future platform scalability.

  • Enabled account creation and Google Sign-In for user flexibility and ease of access.

  • Designed transaction workflows allowing users to add items to cart and complete purchases smoothly.

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Project

Final Engineering Project

Role

Date

  • UI UX Designer

  • UX Researcher

  • Programmer

January - August 2023

UX RESEARCH

  • Conducted competitor analysis of educational and professional development platforms.

  • Created user personas representing educators and entrepreneurs to guide feature decisions.

  • Mapped user journeys to identify friction points and streamline navigation from login to purchase.

  • Partnered with the client to continuously prioritize MVP features based on user needs and timeline constraints.

mY cONTRIBUTION

  • Conducted UX research, including user persona development and competitive audits.

  • Collaborated with designers and developers to define platform structure and user flows.

  • Contributed to interface design using Figma, focusing on layout clarity and accessibility.

  • Supported development of search functionality and filtered navigation.

  • Worked with the client directly to adjust scope and meet essential project milestones.

KEY FEATURE IMPLEMENTED

  • Search & Filter:Users can easily search by keyword and filter by category or industry.

  • Google Sign-In: Simplified login process using Google authentication.

  • Resource Marketplace: Users can browse, purchase, and download professional content.

  • Industry Dropdown: Categorization by sectors, starting with Education.

  • Clean UI: Designed for quick navigation and visual appeal.

IMPACT

  • Delivered a functional, high-fidelity prototype within a limited academic timeline.

  • Created a scalable design model with potential applications across multiple industries.

  • Received positive feedback for visual clarity, ease of use, and clear user flow.

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